How Golf Clubs Are Revolutionizing Their Hospitality with Digital Ordering

Today's golfer is more connected than ever. From GPS watches and swing analysis apps to digital scorecards and tee-time booking platforms, technology has become part of the game. Even many of the golfers are becoming real tech nerds when it comes to improving their performance. When it comes to golf club hospitality, however, many clubs still rely on outdated service models.

That's where QR code ordering, online webshop pre-ordering, and smart self-service kiosks come in. These golf course ordering solutions are smart, seamless, and perfectly aligned with the expectations of modern golfers who crave speed, simplicity, and service, anywhere on the course.

A standout example of digital hospitality done right is Topgolf Oberhausen. By integrating Jamezz self-ordering software, fully connected with the POS system of their restaurants and bars, they've made it easy for guests to order food and drinks straight from their hitting bays, restaurant, or terrace using nothing more than a smartphone and a QR code.

It's fast, intuitive, and allows bay hosts to serve more guests with less effort, without sacrificing service quality. Combined with innovative tech like Toptracer and their service robot Bella, QR ordering feels like a natural part of the high-tech experience.

Because of this successful combination of tech, Topgolf has decided to copy this revenue-boosting tech mix to their newest Austrian venue of Topgolf Vienna as a part of their Europe Growth Plans.

If your golf club already uses Toptracer or Trackman, adding a self-ordering system is the next logical step. It enhances the guest experience, speeds up food and beverage service, and increases golf course F&B revenue—all with minimal operational strain.

Modern golfers are already far ahead of many other sports when it comes to using their smartphones to make their beloved game even more fun:

• Swing analysis tools like GolfFix
• Handicap tracking apps like Golf.nl or GHIN
• GPS watches and rangefinders such as Garmin, Golfshot, Hole19 or Golfpad
• Tournament platforms and booking tools like Parrow

Golfers are used to scanning QR codes, using mobile apps, and getting instant results. Offering QR code ordering at your golf club fits naturally into their routine, and makes it even better.

One of the biggest strengths of self-ordering is flexibility. Here are just a few high-impact ways to use it at your golf club:

• QR code ordering in golf carts, letting staff deliver directly to players anywhere on the course
• QR code ordering at tee boxes, so staff can deliver food or drinks to the right hole at the right time
• Online pre-ordering via a golf club webshop, perfect for pickups after hole 9 or 18
• Pre-ordering at the halfway hut, to avoid backups and keep play moving
• Kiosk ordering at honesty bars or fridges near the pro shop, for grab-and-go items
• Food delivery and pickup from on-site guest houses, ideal for dinner, breakfast, or pre-packed lunches

Self-ordering doesn't mean losing the personal touch—it means enabling smarter golf hospitality. While it improves efficiency on the terrace, it also unlocks new service touchpoints across the course and enhances the overall golfer experience.

The benefits?

• Faster service on the terrace
• Extra service options throughout the course
• Smoother operations with integrated ordering
• Happier, more engaged guests
• Boosted golf club F&B revenue

And the best part? There's no need for major hardware investments or complicated setups. QR ordering, webshop pre-ordering, and self-service kiosk solutions can all be rolled out easily, and they integrate seamlessly with your existing POS system.

Join the revolution and discover how digital ordering can transform your golf club's hospitality. From faster service on the terrace to seamless ordering on the course, modern golfers expect technology that enhances their experience—and your bottom line.

Ready to tee off with digital ordering? Let's talk.