Why Digital Ordering Software Is a Major Upgrade for Hotels

Today's guests expect more than just a comfy bed—they want convenience, speed, and a personal touch. Enter: digital ordering software. Whether it's room service, a drink on the terrace, or a snack from the honesty bar, this tech is transforming how modern hotels serve their guests. In this blog, we'll break down the biggest benefits and fun, easy ways to use digital ordering across your hotel.

Let's be honest: picking up the room phone to order food can feel awkward and outdated. With QR-code ordering straight from the room, guests can check the menu, customize their order, and pay—all from their phone or place it on the room bill. No awkward calls, no difficult language barrier.

A study published in Advances in Hospitality and Tourism Research found that QR-code based ordering systems led to significantly higher order volumes, with some hotels reporting up to three to five times more room service orders compared to traditional methods. It's a total major upgrade that makes room service easier, faster, and way more appealing.

Many hotel brands have reported a noticeable increase in room service usage and guest satisfaction after switching to digital solutions. This aligns with wider industry trends showing that mobile-friendly experiences are driving higher engagement.

No more waving for a waiter or leaving your meeting to grab a coffee or ask for some sandwiches. Just scan a QR code on the table and order right then and there. Guests can even add their name or table/room number so the service stays smooth and organized. It's a smart upgrade that your guests (and staff!) will love.

Honesty bars are popping up in more hotels, and for good reason. They're simple, flexible, and guests love the freedom. Add a self-service kiosk to the mix, and you make the experience even smoother. Guests can quickly scan, choose what they want, and pay on the spot. No paper logs, no chasing down payments—just easy, 24/7 service.

Why stop at hotel guests? With a hotel webshop, you can offer take-out or delivery to people who live nearby. Think: breakfast boxes, barista coffee, or your hotel's signature burger available to go. It's a great way to boost revenue, build your brand in the community, and keep your kitchen busy throughout the day.

Language can be tricky in a hotel with international guests. But with digital ordering software, guests can switch to their own language with a tap. That means fewer misunderstandings, smoother service, and happier guests all around. Everyone wins.

Big names like Van der Valk Hotels, The Social Hub, and Leonardo Hotels are already making the most of digital ordering. They've added QR-code ordering and kiosks to their hotels and are seeing real results—from smoother service and more orders to larger orders. If it's working for them, it will work for you too.

Digital ordering software is more than just a cool tool—it's a smart way to level up your service, increase revenue, and give your guests the experience they expect. From in-room menus to honesty bars and neighborhood webshops, it's time to bring your hotel into the future.

Ready to make the switch? Contact us to discover how digital ordering can transform your hotel operations.